Opening a family restaurant – how much will it cost?

By Joshua J. Heavner

The rent has been paid, the renovation is done, is the cafe ready to receive guests large and small? From the conditional 4 million rubles, you will have 250 thousand. What to spend this money on? 1. Marketing activity before opening. Posters, balloons, brochures, and handouts all cost money. 2. Ordering cleaning. The day before…

New restaurants: opening September 13

By Joshua J. Heavner

True Cost RestaurantThe address: B. Dmitrovka, 13 (2nd floor) In early September, the fifth institution opened on Bolshaya Dmitrovka restaurant chain True Cost with an honest cost of food. Muscovites liked the concept of the restaurant “entrance fee + meals at cost” so much that in 2016 the True Cost project was awarded the “Palm…